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Let’s celebrate North Scotland’s Hair and Beauty sector ... virtually!

Following months of uncertainty, stress and worry, we are looking forward to celebrating excellence throughout the hair and beauty sector, this year with a difference as we are going virtual and we are celebrating across the whole of the North of Scotland on one night!

We are really looking forward to continuing to highlight this Sector by hosting a virtual awards ceremony on 29 November 2020, spanning the entire North of Scotland and hosting a live awards night, joined by all the finalists for each category! Get involved and celebrate this exciting Sector following an incredibly difficult period.

There are 21 award categories, consisting of Best Brow Artist, Best Nail Technician, Best Tanning Technician, Best Beauty Therapist, Best Cosmetic/Aesthetic Practitioner, Best Make-up Artist, Best Junior, Best Barber, Best Male Grooming, Best Colour Technician, Best Eyelash Technician, The One to Watch,  Best Beauty Salon, Best Hair Salon, Best Wedding Make- up, Best Wedding Hair Stylist, Best Salon Interior, Best Complimentary Therapist, Best Use of Marketing & Social Media, Best cosmetic dentist, Outstanding Contribution to the Industry.

For 2020, we are opening the Awards up to the whole of the North of Scotland (from postcode DD to KW). The Awards are open for applications until 30 September 2020. Thereafter, our panel of judges will review each application, and a shortlist of finalists will be announced on 16 October 2020, ahead of a 14-day public vote and ultimately the virtual online celebration awards ceremony on Sunday 29 November 2020.

There will be no cost to attend the celebration awards and this will be streamed live to our Facebook and YouTube channels! All finalists will be invited to attend the awards and we will stream live the winners throughout the evening from their own salon/premises. All finalists will be encouraged to group at their salons/premises so that we can share their excitement on the evening!

Start your application today. It costs just £30 to enter one category (each additional category £15) - the fee is to cover our costs for the application software and ancillary costs. We do not profit from this, and this is our way of saying thank you for all you do! You don't have to pay at the start of the application process, and you can save your application and pick it up again in the future. It is so straight forward to get involved. Start today and Click HERE!

Enter the Awards 2

Here are just some of the reasons for taking part!

Shout about your achievements! Use your award on all corporate literature and advertising, on your website and in your newsletters. Use it as a tool for your business pitches and include it on all quotes and customer correspondence.

Credibility. Winning or being shortlisted as a finalist, often acts as a third party endorsement for your business, giving customers increased piece of mind before you have even started working for them.

Free PR. Winning an award gives you an opportunity to tell your colleagues, clients and industry peers what a great job you have done. Send news of your award to local and national media and reach audiences you haven’t spoken with before, leading to more customers.

Recruitment. The best employees want to work for the best employer. I think we would all like to work for an award winning business, wouldn’t you?

Competitive edge. When a potential client or investor is comparing you to your competitors, a business award could just give you the edge, instead of having to reduce your prices and lose money.

Remember your achievements. The application process provides an opportunity to reflect on your successes. Often you will be so busy working on your business that you forget to stop and think about what you have achieved, how you managed, and where you want to go from here.

You are simply the best. Winning an award, and even being short-listed as a finalist, helps to demonstrate that you are an expert in your field, which can in turn open up new opportunities such as speaking at events, features in local media

Networking opportunity. Attending a virtual awards event give you the opportunity to take some time out with your peers and colleagues to celebrate your own successes, and do this in a way that is intimate and special to you!

Increased team morale. Winning an award definitely boosts team morale, and really gives them a sense of pride, ownership and purpose.

The award itself! You win an amazing trophy to proudly show off to friends, family, neighbours, strangers, the dog……

This Year's Award Categories

Here are the award categories for this year's Scottish Hair & Beauty Industry Awards 2020 (North Scotland)! There are 21 award categories :-

Best Barber

Best Beauty Salon

Best Beauty Therapist

Best Brow Artist

Best Colour Technician

Best Complementary Therapist

Best Cosmetic / Aesthetic Practitioner

Best Cosmetic Dentist

Best Eyelash Technician

Best Hair Salon

Best Junior

Best Make-up Artist

Best Male Grooming

Best Nail Technician

Best Salon Interior

Best Tanning Technician

Best Use of Marketing and Social Media

Best Wedding Hairdresser

Best Wedding Make- up

Outstanding Contribution

The One to Watch

Hints and Tips on making your Application stand out

If you’ve ever wondered how to get started with an awards entry for your business, begin by selecting the best fitting category that fits your business but also fits with what you have to talk most about! Have a look at the categories carefully, and then come back to this guide to understand how you could make your award entry stand out to the judges and give them the WOW factor!

Read (and answer) the question - While this may seem obvious, you would be surprised by the amount of people who get it wrong. Read the question in each category carefully to understand what is expected from your entry. Then tailor your answer very specifically to that, not to what you think or want the judges to hear. Don't launch into writing immediately. Think about your competitiors and how you can differentiate your business from them.

Be clear - We have an experienced judging panel and they will be reviewing very many applications, so this is your opportunity to stand out by having a well-structured and compelling application, whilst conveying a friendly and engaging tone. Remember that the hair and beauty industry revolves around people, so bring your entry to life with stories of how you solved your clients’ problems, made their experience outstanding and how delighted they were as a result.

Show evidence - Don’t just tell a brilliant story. Judges are always looking for tangible results. Merely stating ‘my salon delivers excellent customer service’ will not impress the judges. It may well be true, but why should they believe you? Support your claims with concrete facts. A good way to do this is to include client testimonials, statistics, visuals (photographs, videos, sketches), charts and graphs, relevant awards you may have won in the past and any media coverage.

Involve your clients - What makes your business special? Why not ask your clients what it is they love about your business, service and team? Their experience is crucial and will help, as highlighted above, to demonstrate how your methods are a success. However, always remember to obtain the client’s consent if you are going to use their quote or image in your entry.

Involve your team - Because entering awards is a superb way of motivating your team, take advantage of your team’s creative talent and encourage everyone to contribute to the award process. If you make it to the finals, prepare them for a possible mystery shopper visit,  ensuring you have your team’s consent to photos being shared if you do win.

Be honest - Naturally, your aim is to present your business in the best possible light. But always be honest, otherwise this can lead to embarrassment and the damage of your reputation. If your business is great, it will sell itself.

Create a strong first impression - Avoid jargon, use bullet points to aid the judges and stick to the stated word count. Photos can speak volumes about your business, so don’t overlook these in your entry. But, to reiterate the first point, do read the question to ensure you’re meeting the criteria. It may seem obvious, but typos and grammatical errors create a poor impression so check, check and check again. If you’re unsure, ask someone you trust (ideally unrelated to the business) to proof-read your entry for accuracy, clarity and flow.

Keep a copy for yourself - Save a copy of your entry for future award applications. Even if you are not successful this time, you can build on what you have written and it will provide a great analysis of your business.

Watch those dates - As the saying goes, you have to be in it to win it. So make a note of important dates and deadlines. This includes the closing date for entries, the announcement of finalists, and of course, the date of the award event itself.

FINALLY - Part of the enjoyment of entering Awards is the process itself. Remember to leave yourself plenty time and really enjoy this opportunity to talk about your successes. GOOD LUCK!

Rules 

By entering the North Scotland Hair & Beauty Industry Awards, the Applicant will be deemed to have read and understood these rules and to be bound by them. These rules include any instructions set out with the  Application Process.

  1. The competition is open to all hair and beauty businesses operating within the North of Scotland.
  2. The closing date for entries is Close of Business on Wednesday 30 September 2020.
  3. Applicants can enter more than one category but no more than three. If you are entering more than one category, separate application forms should be completed for each submission. Maximum 3 applications per company/individual. Remember that each application will be judged on its relevance to each specific category, and the specific questions.
  4. The fee for entering one category is £30.00. Additional categories is £15.00 up to a maximum of three (3). This fee is to cover the Organiser's fees received by the award regulator software for each entry and we do not profit from this.
  5. The Organiser reserves the right, at its absolute discretion, to reject any entry that it deems inappropriate.
  6. Entry forms and any supporting documents must be submitted on time within date specified. Supporting documents will be retained by the Organiser.
  7. Entries will only be accepted if they are submitted on the Entry Form links and completed in full.
  8. If any area of an application is unclear, judges reserve the right to request additional information.
  9. Any statements made in any applications must be substantiated. For example, where customers or clients have been quoted as part of an application, they may be contacted to substantiate the quotes.
  10. Responsibility cannot be accepted for any lost, late or mislaid entry and any entry which is damaged, defaced, illegible or incomplete, or which otherwise does not comply with these terms and conditions, may be deemed invalid in the sole discretion of the Organiser.
  11. The judges choice of finalists and winners are absolute and shall not be open for challenge, either on the night of the awards or following. 
  12. The team will contact you via the email you provide and/or the contact number you provide within your entry form. The team only contact those who have entered. By completing the form you acknowledge that the team may contact you. Your details will not be disclosed or sold to any Third Parties.
  13. Finalists. Finalists will be announced on 16 October 2020 and each will receive a Finalist e-certificate and will be announced on our social media website. Every category will have a different number of finalists this varies from how many people take part to how many salons (for example) are successfully shortlisted. Finalists will be invited to participate in a 14-day public vote, which, although will not define the winners, will have limited influence.
  14. Winners will be announced at the virtual online event on 29 November 2020
  15. If you provide us with photos of your business including staff members you must obtain permission from your staff to enable us to publish the photos on our website. 
  16. All applicants agree to exposure through PR should they be finalists or winners. This includes individual names, company names, images.
  17. The organisers reserve the right to withdraw any award category if no satisfactory applications are received.

Our last winners!

Until Entry Closing Date

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